Post Covid19 pandemic, the world will change forever. You can clearly define a pre-corona and post-corona world. You will not succeed with the theory of “survival of the fittest”.You will have to adapt to the belief of “survival of the quickest”. To survive in the post corona world you have to quickly adapt to the new world. The same goes with everyone in the digital media marketing landscape.
Are you a digital marketing company, professional, consultant or aspirant?let me tell you all brands will want to audit digital marketing types they are using and would want to eliminate nonperforming assets and focus only on top performing assets. If you cannot do this you are going to lose out in 2020.
For realizing what are my top performing assets and non performing assets you need to analyze your social media, web and mobile assets thoroughly . I am listing down 3 absolutely free tools you should have checked your social media and web assets to analyze where your digital marketing cell stands.
So without any further delay let’s get started.
Social Blade for digital media marketing
Social blade helps you analyze social media assets to analyze: You tube, Facebook, Instagram, Twitter, Tik Tok, Twitch and few more. It gives you daily, weekly and monthly performance historically. It also ranks you against all social media assets worldwide and gives you a grade too. Isn’t it amazing ? All you need to do is closely look into your numbers and compare it with numbers of your competitors to see what is working for you and what is not.
VIDIQ for digital media marketing
More than 90% of the brands are using video as an important medium of communication with their audience digitally. Vidiq is a simple browser extension that helps you analyze your Video SEO performance on you tube and also macro analysis of your channel. It will answer macro stuff like user engagements, Views per hour, Social media shares , An Video SEO score like Tag optimization, keyword optimization, external links, description, cards, title etc. to name a few. If you are new to You tube video optimization no worries all you need to check out is the VIDIQ screenshot of an authority in your niche and see what they are doing better than you.
Ubersuggest for digital media marketing
This free tool helps you analyze your SEO performance on both offline and online. It will share with you a robust site audit for onsite issues that need your urgent attention and also give you areas you need to work on like back links, Domain score etc. There are some really nice competitive analytic that are available in keyword research. The tool helps you increase your consumer experience like a boss and the best part is it recommends you strategies, ideas and steps you should take up to resolve all the issues identified in the audit. What else mate ?
To conclude, performance will mean results in the post Covid19 economy so auditing your digital assets and knowing what is working well and what is not is the first step you should immediately take up. Should you need any help in auditing your web, social media and mobile asset feel free to write to me on email@example.com and I will help you for free.